Advanced Search
Search Results
3 total results found
Understanding AI Use - What it Can/Cannot Do and How to Best Use it.
Overview Claude, developed by Anthropic, is the preferred AI assistant at MAXimum Research, as of March 2026. While not every employee has access to a paid Team account yet, Claude is the company-sanctioned LLM for any AI-assisted work. If you are using an AI...
Standard Market Research Formulas
Overview This reference document defines the key performance metrics used in project reporting at MAXimum Research. It is intended for use by Sales, Project Directors (PDs), and Phone Operations staff. Metrics are organized by data collection channel: Phone a...
Manual - Checking Tables - Best Practices
Before sending a data tables "book" to a client, it must be checked against the topline and the questionnaire to confirm accuracy. This process uses three documents in combination: The Questionnaire — the final hardcopy survey, showing all questions, answer...